The Curse of the Cover Band and How it Affects Your Business


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A big determinant of our success is our ability to keep up with change, to come up with new ideas, to innovate. Adam Hansen, VP of Innovation at Ideas To Go, shares their findings on the numerous mental biases that prevent us from having better ideas. We bring out an example from music to illustrate this, and there are some scientific discoveries that bring it all home.

Music written and produced by Ben Murray-Smith www.benmurraysmith.co.uk

This episode is sponsored by Freshbooks, cloud accounting for the non-accountant.

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