When I was three years old my mom asked me what I wanted to be when I grew up. I quickly responded: “An adult.” I was always in a rush to grow up and move on to serious business, but along the way I’ve found that serious business only works when it’s also fun. What resonates in the world is genuine and not forced, attributes best promoted with a dose of fun.

For those of you who are all about facts and figures, some vital stats and previous positions I’ve held below:

• Marketing and Communications are my passions
• I present on personal development and branding topics at conferences like TEDx and at private corporations
• Served as Marketing Coordinator for WeightWatchers.com
• Former Artist Representative at Siri Music Group
• Team Leader of Field Marketing at 5-hour ENERGY from 2010 – 2012
• Events Consultant for New York branding agency Giant Step
• Currently General Manager at Blink Fitness (Equinox)

You can find me on Twitter @AlexCpds
Feel free to email me with any ideas for posts or inquiries at cespedes8@gmail.com