Tagged: weekly reading
Reading list for luminaries
What is a luminary? A luminary is a leader. Someone who is using their talents and skills to bring light to others, whether through business, art, education, philanthropy, or any other avenue of choice.
What do luminaries read? Here are some of my all time favorite reads by category:
MOTIVATION
The War of Art by Steven Pressfield If you’ve ever been in a slump or just don’t know how to make your mark on the world, read this
The Twelve Universal Laws of Success by Herbert Harris The author uses techniques from religion, business, motivational speaking, psychology, and mysticism to set us on the right course towards our dreams. Read, then re-read eight to ten more times. Powerful stuff
The Dip by Seth Godin A champion knows how to choose their battles. Seth sheds light on how to survive the inherent dip any endeavor brings with it
Turning Pro by Steven Pressfield What makes a true professional? Pressfield sure knows. Do yourself a favor and READ THIS
Do the Work by Steven Pressfield Another masterful piece by Mr. Pressfield on getting down to business and leaving excuses behind. Read this after War of Art and before Turning Pro
Your Starting Point for Student Success by Arel Moodie Arel set out to write a book for students who need a little push in the right direction; however, pound for pound (word for word) it’s one of the most useful tomes I’ve read on planning for success
Succeeding When You’re Supposed To Fail by Rom Brafman Anyone who has overcome brutal hardships and emerged successfully on the other side can proudly call themselves a “tunneler.” Brafman points out what characteristics they all have in common
BUSINESS
Never Eat Alone by Keith Ferrazzi Probably the single most influential book in my life thus far. Relationships determine your success and Ferrazzi gives us a roadmap to building win-win relationships in business and life. READ THIS!
Unleashing the Ideavirus by Seth Godin Seth’s awesome look into what makes a good, marketable idea and who we should be reaching with our efforts as entrepreneurs Continue reading
Food For Thought: Suggested Reading 10/14/2011
TGIF. And because of that I want to give you some reading to do as you pretend to be doing work in the office when you’re really hoping 5pm gets here quickly. Here is the weekly installment of informative News Articles, Posts, and Videos from the Brand Management world that I read. Please let me know what I overlooked or what else I should be reading (MORE LINKS AFTER THE JUMP):
BMW and MOG join forces to create road-conscious music app
There’s a little Steve Jobs in Every One of Us
Help! My Groceries are Tweeting and They’re Terrible!
The Apple Live Stream Conundrum
The Culture of Luxury (Brand Packaging)
Farewell Qwikster, we hardly knew ye. Netflix in reverse.
Continue reading
Food For Thought: Suggested Reading 10/3/2011
Here is this week’s installment of the informative News Articles, Posts, and Videos from the Brand Management world that I read this week. I encourage readers to add to the list in the comments section. Let me know what I overlooked or what else I should be reading (MORE LINKS AFTER THE JUMP):
What makes people want to follow a brand? An infographic explanatory attempt (partly pictured above, full post HERE)
Defining Brand Strategy – with Ghandi?
Branding Forward Project report by Fast Company & Mechanica <—Very Interesting read, and very polarizing. What side are you on?
How Starbucks Transformed Coffee from a Commodity into a $4 Splurge
Continue reading
Food For Thought: Suggested Reading 9/25/2011
Here is the second installment of the really informative News Articles, Posts, and Videos from the Brand Management world that I encountered and/or studied this week. IGNORE AT YOUR OWN RISK. I encourage readers to add to the list in the comments section. Let me know what I overlooked or what else I should be reading (MORE LINKS AFTER THE JUMP):
Focus Groups: Truly Useful in Brand Innovation? <–Very insightful opinion on Innovation
Next Economy Education (via Brand Noise)
Plan Your Personal Brand
Tim Ferriss: How to Create a Million-Dollar Business This Weekend (Examples: AppSumo, Mint, Chihuahuas) Continue reading
Food For Thought: Suggested Reading 9/18/2011
Here is a list of some really informative News Articles, Posts, and Videos from the Brand Management world that I encountered and/or studied this week. IGNORE AT YOUR OWN RISK. I’d like to make this a weekly thing, and encourage readers to add to the list in the comments section. Let me know what I overlooked or what else should be reading (MORE LINKS AFTER THE JUMP):
