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Alex Cespedes

Small Business Consultant

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Why Goals Are Best Accomplished Indirectly

May 8, 2019 by Alex Cespedes
Filed: Rich Instinct


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Andy Warhol and Bill Murray were right all along. They practiced a certain strategy that is easy to comprehend, but tough to master. They understood human nature and that our goals are best accomplished indirectly.  In this episode we hear examples from business, art, acting, and martial arts about the real reason why we often fail to reach our goals– and how to flip this equation in our favor.

Music by:
Ben Murray-Smith Soundcloud
Julian Avila Soundcloud
Taylor Galford Bandcamp

Sources Referenced:
Obliquity by John Kay
Bill Murray on Jimmy Kimmel
Andy Warhol’s memoir

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Alex Cespedes

Business consultant and author focused on entrepreneurship, commercial financing, career success, and self-development.

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