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Alex Cespedes

Small Business Consultant

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Find Your Special Thing Or Fail – with Steve Lucin

September 14, 2020 by Alex Cespedes
Filed: Rich Instinct


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Steve Lucin is a creative entrepreneur in NYC who transitioned from freelance graphic designer to agency owner, philanthropist, and VJ. In this episode he shares with us his story and advice on how to build a thriving client roster.

His secret is to stop the vicious cycle of “compare and despair” that plagues us all, and focus on finding your “Special Thing.”  In business, this is our only hope for finding an edge. We dive deep into how to find your thing, and how to apply it. 

To learn more about Steve’s philanthropic organization, go to Support Creativity.

Music by:
Ben Murray-Smith Soundcloud
Julian Avila Soundcloud
Taylor Galford Bandcamp

Sources Referenced:
Instagram’s origin story as told in How I Built This podcast
Neil Gaiman commencement speech on Youtube

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Alex Cespedes

Business consultant and author focused on entrepreneurship, commercial financing, career success, and self-development.

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